Project-Based. Our work is tightly scoped to a focused timeline and centered on concrete deliverables. It’s all designed to deliver at the fast pace and iterative cycle of early-stage companies. No retainer, starting at $1000 depending on the project.
Founder-Led. An entrepreneur is a company's best salesperson, best fundraiser, and best spokesperson. We partner directly with the founding team, creating work that advances their priorities and enables their success. We are collaborative.
Research-Backed. Using interviews and research skills honed over two decades in media, we go deep with the team to understand the product and listen to the market to validate the problem. This results in content that is fluent in the particular language of the business, and adaptive to the latest intelligence. We speak tech.
Relationship-First. Once we get in the groove, where we comprehensively understand the company, your team knows our team, and our team knows your team, we can streamline things with a retainer appropriate to the relationship. Sometimes that’s monthly copywriting of articles and social media posts, sometimes that’s serving as the quarterback PM for a three-month website rebuild, sometimes that’s serving as fractional CMO running point on marketing cost and schedule. We’ll figure it out together.
Research. Your advantage is in the details. Through interviews and research inside and outside of the company, we go deep and get up to speed quickly on your story, your product, and your market.
Draft. No blank pages. On a quick turnaround, we’ll share an initial draft so that you can review, react, and add your voice.
Iterate. As many rounds as it takes. We’ll take feedback and rework the draft so that we create a product you’re proud to distribute to the world.
Ship. It’s not done until it’s published and shared. In the final production phase, we turn the draft into a deliverable, get everything sent to the right people, and make sure it all gets posted on every channel for maximum visibility.